Mountain State Spirits Project Scope

Mountain State Spirits Overview
Mountain State Spirits believes in quality over quantity. They don’t believe in cutting corners. They want to create the finest cordials in North America by sourcing the finest ingredients and using traditional techniques. MSS Believes our hard work and dedication to the craft is evident in our products. They strive to make positive contributions to the industry and the community. They love their Mountain State of West Virginia and want to promote the natural beauty, clean waters, and hard-working people of the State. MSS believes in doing right by their Customers, Partners, and Friends. No excuses or shortcuts.
Brand Identification
The FORGE branding model helped identify the unique qualities evident in Mountain State Spirits that were found to be a combination of rustic simplicity and refined elegance.

Brand Values
Honest and talented people are our heart and soul.
Hard work with no compromise results in superior products.
We shoot straight, promising truth to our customers and partners.
Brand Personality
Mountain State Spirits stands for refined quality, hard work and rustic elegance. We are dedicated to our craft, creative in our approach and fun!
MSS Brand Symbols



Case Studies & Detailed Client Samples
Promotional Campaign
Punchy! The Musical
FORGE collaborated with Jack Terroni, Composer & Producer of Punchy! The Musical, to create promotional materials for "a musical that stands in its own league".
Full Branding Campaign
Mountain State Spirits
Brand identity, packaging, and website for a new class of American cordial, Bourbon Ratafias.
Full Branding Campaign
ZwillGen
Forge built a brand that represents ZwillGen's solid legal foundation and its progressive bussiness approach that breaks outside homogenized law firm branding.
Illustration Series
Sundance Poster Series
Pete Beebe of Forge creates an annual poster to support one of the oldest Lakota Sundance ceremonies. The poster has been produced at no cost for 20 years.
Let’s build something together
If you have a digital project in mind, we would be happy to have a chat about how we can help make that happen.
Let's talk Schedule a strategic session with focused on your business and its digital opportunities.